Tag: Win

Why Frank Luntz Needs To Wash His Mouth Out With Soap

I tried to think of the nicest way to say this – the best way.  The “wash his mouth out with soap” was one such way.  Another might be, “Mr. Luntz, you’re too smart for this, so please just shut your mouth.” Here is what the wrote – page 271, in his newest book, Win:… Read More Why Frank Luntz Needs To Wash His Mouth Out With Soap

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The 15 Universal Attributes Of Winners – Insight From Win by Frank Luntz

In Win:  The Key Principles to Take Your Business from Ordinary to Extraordinary, the third book I have read and presented (after Friday) by Frank Luntz, we read his “conclusions” at the very beginning of the book.  Here they are: • The 15 universal attributes of winners (Luntz’s summary of his “conclusions”)… 1)    the ability to grasp the… Read More The 15 Universal Attributes Of Winners – Insight From Win by Frank Luntz

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