Tag: Made to Stick

Getting the Basics Right (Like Communication, and Team Building) – It is Still, and Always, Hard To Do

Getting the steps right is proving brutally hard, even if you know them. Atul Gawande, The Checklist Manifesto —————- This week, I am presenting synopses of Made to Stick by Chip and Dan Heath and Tribal Leadership:  Leveraging Natural Groups to Build a Thriving Organization, both to law enforcement professionals.  (And my colleague Karl Krayer is… Read More Getting the Basics Right (Like Communication, and Team Building) – It is Still, and Always, Hard To Do

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Clear; Simple; Concrete; Unexpected; Credible; Story; To the Point – Communicating 101

Do you have any idea how much time is wasted trying to figure out just what that other person is trying to say to you?  Do you have any idea how much time is wasted by that other person trying to figure out what you are trying to say? Unclear messages, whether verbal or written,… Read More Clear; Simple; Concrete; Unexpected; Credible; Story; To the Point – Communicating 101

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The Disappearing University Education and the Rise of the Trade School Education — a serious, festering problem (w/reading suggestions)

It’s tough for college graduates out there, thus it is tough for current college students.  What should today’s student major in?  In today’s NY Times, one of the top e-mailed articles wrestles with this question: CAREER U. — Making College ‘Relevant’ by Kate Zerniuke. After discussing the decline of/loss of philosophy majors, and the ascendancy… Read More The Disappearing University Education and the Rise of the Trade School Education — a serious, festering problem (w/reading suggestions)

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Here’s A Four Step Process For Effective Communication

I have posted earlier about some excellent communication advice from the Heath brothers (Made to Stick), and from Frank Luntz. (Words that Work).  They each have terrific suggestions for effective communication strategies. But if you are like me, you can always use a few reminders.  And I am constantly wrestling with just how a person… Read More Here’s A Four Step Process For Effective Communication

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Stand Out in a Crowd — Wisdom from Dan Heath

(From Guy Kawasaki, from Twitter, a link to a terrific video featuring Dan Heath — one of the two Heath brothers, authors of Made to Stick). A great, insightful, motivating 3 minute video.  He points to Voodoo Donuts and zipcar rentals.  He tells us that if you’re in a crowded market, you need to do something… Read More Stand Out in a Crowd — Wisdom from Dan Heath

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Frank Luntz discovers What We Really Want — no hassles, more time and money, and really good customer service

Last Friday, I presented my synopsis of the new Frank Luntz book, What Americans Really Want…Really.  Luntz is the seemingly everywhere present focus group/pollster/messaging guy, who regularly conducts focus groups for Fox News following major debates and speeches.  He is a numbers man, and he is quite good with words.  His earlier book, Words that… Read More Frank Luntz discovers What We Really Want — no hassles, more time and money, and really good customer service

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The Newest from Frank Luntz, What Americans Really Want…Really — AND Billion-Dollar Lessons (Lessons from Business Failures) Coming for the November First Friday Book Synopsis

For the November First Friday Book Synopsis, Karl Krayer and I have selected these books: Karl will present the synopsis of Billion-Dollar Lessons: What You Can Learn from the Most Inexcusable Business Failures of the Last 25 Years by Paul B. Carroll and Chunka Mui. I will present the synopsis of the new Frank Luntz book What… Read More The Newest from Frank Luntz, What Americans Really Want…Really — AND Billion-Dollar Lessons (Lessons from Business Failures) Coming for the November First Friday Book Synopsis

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Do You Communicate Clearly? Words that Work may be Lesson # 2

At the First Friday Book Synopsis, we have chosen books that touch on every aspect of business life and success.  A recurring theme seems to be communication.  Getting your message out, clearly, concisely, without confusion — this is one tough assignment.  I have presented synopses of Words that Work by Frank Luntz, and Made to Stick:… Read More Do You Communicate Clearly? Words that Work may be Lesson # 2

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