It’s political season.  But, actually, it is “spin” era.  Since the ascendancy of “PR,” we have been the consumers of spin.  Usually, the spin is “invisible,” and we are not aware of just how much spin we are consuming, all the time.  And although the very idea is ancient, it is now quite truly omnipresent.… Read More Human Beings are Really Good at Distorting Information; We Really Need to Know How to Decode Spin (Reflections From Deadly Spin by Wendell Potter)