A recent study conducted by Pew Research published on Friday, February 24 in the Washington Post, and distributed nationally by the Associated Press, indicated that Social Media users are “managing their privacy settings and their online reputation more often than they did two years earlier.” You can read the entire article by clicking here.
Nearly half of respondents said that they deleted comments from their profile, where two years ago, only 36 percent indicated the same thing.
Here are some other findings, published here directly from the article, that may interest you. The paragraph labels in red are my own.
Women. Women are much more likely than men to restrict their profiles. Pew found that 67 percent of women set their profiles so that only their “friends” can see it. Only 48 percent of men did the same.
Education. Think all that time in school taught you something? People with the highest levels of education reported having the most difficulty figuring out their privacy settings. That said, only 2 percent of social media users described privacy controls as “very difficult to manage.”
Privacy. The report found no significant differences in people’s basic privacy controls by age. In other words, younger people were just as likely to use privacy controls as older people. Sixty-two percent of teens and 58 percent of adults restricted access to their profiles to friends only.
Young Adults. Young adults were more likely than older people to delete unwanted comments. Fifty-six percent of social media users aged 18 to 29 said they have deleted comments that others have made on their profile, compared with 40 percent of those aged 30 to 49 and 34 percent of people aged 50 to 64.
Men. Men are more likely to post something they later regret. Fifteen percent of male respondents said they posted something regrettable, compared with 8 percent of female respondents.
Regrets. Possibly proving that with age comes wisdom, young adults were more likely to post something regrettable than their older counterparts. Fifteen percent of social network users aged 18 to 29 said they have posted something regrettable. Only 5 percent of people over 50 said the same thing.
Here is how the study was done. Pew Research conducted a phone survey of 2,277 adults in April and May 2011. It had a margin of error of plus or minus 2 percentage points. The data about teens came from a separate phone survey Pew conducted with teenagers and their parents.
Are you surprised by this? Is your own use in line with these findings? What would you have said if you were surveyed with the same questions?
Let’s talk about it really soon!
Acuity – Redefining Sales Cultures
Tom Niesen and his team, through Acuity Systems and Sandler Training, are ready to help you improve your sales process and increase revenue throughout 2015. Just click here to visit their website – and then, let Acuity help you improve your sales effectiveness in 2015.
Acuity Upcoming Events — Serious Training for the Serious Sales Professional
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• Mission: Sales Boot Camp
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• Sales Management Boot Camp
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(Click here for information about this terrific opportunity)
And, meet our May Charity Sponsor
Running4CleanWater – May 9, 2015
The goal of R4CW is to provide children, youth and adults with clean and safe drinking water for the rural regions of Sierra Leone, Africa. Proceeds from this event will go toward building a well.
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