On the front page of today’s Dallas Morning News’ Business Section, there is a wonderful article by Cheryl Hall about our monthly event, the First Friday Book Synopsis: Dallas consultants are ghost readers for the business set.
(The print version uses a different headline: Reading It For You: Consultants boil down major business books in networking session).
Here’s her description of our event:
Call them ghost readers for the business set. And they’re very good at drilling down to the essence.
If you’ve ever wanted to know just what we try to accomplish with our event, read this article. Ms. Hall captures the essence of our event better than I ever could.
I could quote a number of sentences/paragraphs from the article, but I’ll stick to just this brief excerpt:
Krayer and Mayeux don’t review the books. They simply tell what’s in them. They can’t think of a major business best-seller they’ve missed. But they will tell you that few are examples of great American literature.
“My approach is this,” Mayeux says. “Does this book have principles, lessons, a story that would be useful to our audience? And I envision our audience as people who want to succeed in their business endeavors, aiming for constant improvement.”
Here’s the link: Please read the article, and maybe share it with others. I think you’ll find it worth your time.
And, come join us for our June 5 First Friday Book Synopsis. Again, from her article:
Next month’s books — More Awesome Than Money by Jim Dwyer and No One Understands You And What to Do About It by Heidi Grant Halvorson — will be (books) Nos. 413 and 414.