I have read and presented synopses of many, many books dealing with creativity and innovation. I read a lot of articles and posts on innovation.
I think I’m sensing a very subtle shift. I could be wrong about this, but I think I’m sensing this…
It now seems that everyone agrees — we have to be innovative; constantly innovating, perpetually innovating, building innovation into the very corporate culture, part of ”everybody’s job.”
But, here’s the shift – it has gone, or at least seems to be going to this – from “we’ve got to be innovative” to “we’re scared that we can’t be innovative enough.”
The fear of not innovating may be rising fast…
I don’t really have anywhere to go with this – it’s just an observation.
In a culture with so much restlessness and uncertainty (the VUCA world), maybe this new subtle fear should not be unexpected.
I do think this – if we are not innovative, we will be left behind by someone – some company, or maybe even some guys in a garage – who will innovate us right out of business.
Let me put it this way – would you like to be in the traditional taxi business in the sharing, Uber economy?