What a treat! The “Five Best” of The McKinsey Quarterly’s articles published in 2011

For more than half a century, The McKinsey Quarterly has shaped and informed the top management agenda.

According to the Quarterly‘s readers, these are the five best articles published in 2011.

We’re all marketers now
Engaging customers today requires commitment from the entire company—and a redefined marketing organization.more

Global cities of the future
An interactive map: Explore the cities and emerging urban clusters that will drive dramatic growth and demographic changes over the next generation.more

Have you tested your strategy lately?
Ten timeless tests can help you kick the tires on your strategy, and kick up the level of strategic dialogue throughout your company.more

The rise of the networked enterprise: Web 2.0 finds its payday
McKinsey’s new survey research finds that companies using the Web intensively gain greater market share and higher margins. more

Recovering from information overload
Always-on, multitasking work environments are killing productivity, dampening creativity, and making us unhappy.more

To read all five, please click here.

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